Go Green – resources for small businesses
The resources below accompany the “Go Green” video course on Udemy.
Go Green: How to make a living AND help save the planet … at the same time
LIGHT GREEN
Where do you get serious business guidance that really understands green?
3 ways to save money by going green / Reduce, Reuse, Recycle (3Rs)
- The Story of Stuff, video 21:24
- Unshopping (Green America)
- No-waste wrapping for presents: infintiely-reusable furoshiki
Yet another way you can save money by going greener (energy)
- more resources coming soon
Still more ways you can save money when you GO green (transp)
- more resources coming soon
A cool way to distinguish your business from your competition / Permaculture ethics (PC)
- Permaculture: A Beginner’s Guide free excerpt, pdf (Graham Burnett)
- Permaculture ethics, Permaculture principles, Permaculture Flower (David Holmgren)
How to control your costs and spending / Cash conservation (cashconserv)
- credit card wrap, pdf (Joanne Poyourow)
- more ideas for Cash Conservation
How to find time to do more great stuff / Time management (time)
- Covey grid, Joanne’s version, pdf (Joanne Poyourow)
What’s a “good bank” and why you should care / (banking)
- Move Your Money video 4:11
- The 1% – The Stunning Facts, video 6:23
- Community bank locator (Independent Community Bankers of America)
- 5 Reasons to Choose a Community Bank (Institute for Local Self-Reliance)
- more Move Your Money resources
How to get your customers to buy the greener things you’re selling / (values)
- Values versus Features worksheet, pdf (Joanne Poyourow)
- No-waste wrapping for presents: infintiely-reusable furoshiki
How to get more green gigs / Community connections (connect)
- more resources coming soon
How to market your business as green / Green marketing (marketing)
- 101 + 1 Marketing questions (IttyBiz)
MEDIUM GREEN
How do you tell what’s really greener? / Greener (triplecrisis)
- The Triple Crisis, prezi with audio (Joanne Poyourow)
- Do the Math, video 5:46 (Bill McKibben)
- Whatever happened to Peak Oil (Resilience.org)
- Occupy Wall Street: A Short Documentary, video 8:33 (Reel Talk)
- Powerdown: Let’s Talk about it (Joanne Poyourow)
How to be resilient for troubled times ahead / (resilient)
How to get over feeling like this is “too weird” (weird)
- The Great Turning, video 5:37 (Joanna Macy)
- Change is coming: Hold on Tight (Joanne Poyourow)
How to connect to green action even when you’re too busy / (news)
- Who does Joanne follow?
- via Feedly,favorite national/international blogs as of Sep 2015: Resilience.org, CityFarmer.info, RootSimple.com, VeoVerde (Spanish), Transitionculture.org, BeaLocalist.org, TinyBuddha.org
- via Twitter,favorite national/international accounts as of Sep 2015:: @NewEconomics, @NEF, @BuildResilience, @robintransition, @postgrowth, @CivilEats, @SlowFoodUSA, @Food_Tank, @TreePeople, @PermacultureHQ, @urbanpermaculture, @UCSUSA
- Free tools Joanne uses to manage multiple social media platforms: Feedly, Buffer App, IFTTT
How to grow a nest egg for the future / (investment)
- Divestment from Fossil Fuels (Joanne Poyourow)
- The Carbon Underground, the worst offenders (Fossil Free Indexes)
- What about Retirement?
One more big way to reduce costs / The Sharing Economy (sharing)
- 4 Degrees of Sharing (Janelle Orsi)
- sharing down costs (Janelle Orsi) — written for nonprofits, but the second half of the article applies just as well to small businesses
- The Sharing Solution, Janelle Orsi
How you can take back power from the megacorporations / (suppliers)
- Why buy Locally owned (Sustainable Connections)
- The 1% – The Stunning Facts, video 6:23
- ey studies: Why Local matters (Institute for Local Self-Reliance)
- BALLE – Business Alliance for Local and Living Economies
Why borrowing money is a really bad idea right now / Financial independence (debt)
- Borrowing money in times of economic contraction (Joanne Poyourow)
Another way to be open to more customers / (currencies)
- A Multiplicity of Financial Vehicles (Joanne Poyourow)
- Example: Arroyo Seco Network of Time Banks
- Mali: The Gift Economy, video 6:18
- Sacred Economics, film 12:08 (Charles Eisenstein)
- The Gift, by Lewis Hyde (1979), particularly Part I : “A Theory of Gifts”
How to create a little side business that isn’t harmful to the environment (sidebiz)
- 4 buckets diagram, pdf
- $100 Startup, Chris Guillebeau
- The case for the $100 Business (Chris Guillebeau)
- see also: Permaculture resources, above
One way to be much more effective at what you do / (effective)
- The Amoeba of Cultural Change, video 4:36 (Alan AtKisson)
How to access green marketplaces / (influence)
- “The other element of guerilla marketing” (Seth Godin)
DEEP GREEN
How you can participate in the emerging new economy / (newecon)
- The new economy puzzle diagram (Joanne Poyourow)
- 10 Practical Tools for a Resilient Economy, Joanne Poyourow
- What comes after money?, Daniel Pinchbeck et al
How you can help solve social justice issues with your business / Social enterprise (SocEnt)
- Mission Inc, Kevin Lynch and Julius Walls Jr
One thing that’s radically different about new-future businesses / (commons)
- Benefits and Impacts of Cooperatives (Jessica Gordon Nembhard, Resilience.org)
- The Real History of the Commons and Today’s Environmental Crisis, Tim Swineheart
What makes you so special? / Vantage Point (vantage)
- Live the Life you Love, Barbara Sher
How to define your deep green business concept / (concept)
- more resources coming soon
How to make your green business idea profitable / (profitable)
- What is a Transition-oriented enterprise (REconomy)
How to price your green product (pricing)
- more resources coming soon
How to find your place within the new future
- more resources coming soon
